AI Insights · Timothy · January 2021
Q4 2020 European Performance of Top Geolocation Android Games
A Sensor Tower analysis reveals the Q4 2020 performance trends for leading geolocation games on Android in Europe, focusing on downloads and active users.
As the year 2020 came to a close, geolocation games continued to engage users across Europe. Data from Sensor Tower provides insights into how five popular Android games performed in the fourth quarter.
Pokémon GO maintained its popularity with steady revenue, peaking in mid-December at over $2.2M. Downloads saw a slight decline ending the quarter with around 123K, while weekly active users dropped from over 10M at the start of the quarter to 8M by its end.
Five Nights at Freddy's AR showed a remarkable spike in revenue during the last two weeks of December, reaching over $13K. Downloads surged in early November to nearly 100K but decreased to around 36K by the quarter's end. The game's active user base peaked at over 289K in November and ended the quarter with a slight decrease.
Ben 10 - Alien Experience: AR saw its downloads peak in mid-October at over 52K but ended the quarter with a consistent figure of around 33K. Without revenue data, the focus is on weekly active users, which saw a high point of nearly 78K in mid-October and concluded the quarter with approximately 52K.
Minecraft Earth experienced modest revenues, with the highest recorded at $593 in early October. Downloads remained fairly steady, with a slight increase to over 32K by the end of the quarter. The game's active users showed a gradual decline, finishing at around 50K.
Jurassic World Alive had its revenue fluctuate, closing the quarter with a high of over $73K. The game's downloads saw a significant rise in late December, reaching nearly 20K. Weekly active users remained stable with a slight increase to around 130K at the quarter's end.
These trends highlight the ongoing engagement that geolocation games have with their audience. For more detailed insights, Sensor Tower's platform offers in-depth analytics on the app market.